Who We Are
At The Gen Edge, we specialize in helping utility providers—electric, gas, water, and renewables—grow faster through high-performance digital marketing. Our team understands the landscape, the regulations, and the consumer mindset, so we can deliver results that matter.
What We Do
Reach and capture your ideal customers with targeted multichannel strategies.
We move leads through the funnel with compelling messaging and frictionless conversion paths.
Automated nurturing flows that save time, improve follow-ups, and drive ROI.
Track every click, call, and conversion with actionable analytics.
Ad creatives, landing pages, and videos that speak to utility customers.
Regulatory-safe campaigns that respect consumer protections.
Win-back and loyalty campaigns to reduce customer churn.
Ready to Grow?
Let’s create a customer acquisition engine tailored to your utility brand.
Why The Gen Edge?
Deep Industry Expertise
ROI-Focused Campaigns
Full-Funnel Marketing Execution
Regulatory Compliant Solutions
Scalable Customer Acquisition Models
Who We Help
Whether you're expanding territories, switching customers from competitors, or launching a new service, we’re your strategic growth partner.
"The Gen Edge helped us reduce lead costs by 50% while increasing signups. Their expertise in utility marketing is unmatched."
"The Gen Edge helped us reduce lead costs by 50% while increasing signups. Their expertise in utility marketing is unmatched."